Privacy Policy

1.Introduction

This website is operated by: InstinctOne UG (haftungsbeschränkt).

It is very important to us to handle the data of our website visitors with confidence and to protect them in the best possible way. For this reason, we make every effort to comply with the requirements of the GDPR.

In the following, we explain how we process your data on our website. We use the clearest and most transparent language possible so that you really understand what happens with your data.

2.General information

2.1Processing of personal data and other terms

Data protection applies to the processing of personal data. Personal data means all data with which you can be personally identified. This is, for example, the IP address of the device (PC, laptop, smartphone, etc.) in front of which you are currently sitting. Such data is processed when ‘something happens to it’. Here, for example, the IP is transmitted from the browser to our provider and stored there automatically. This is then a processing (according to Art. 4 No. 2 GDPR) of personal data (according to Art. 4 No. 1 GDPR).

These and other legal definitions can be found in Art. 4 GDPR.

2.2Applicable regulations/laws – GDPR, BDSG and TTDSG

The scope of data protection is regulated by laws. In this case, these are the GDPR (General Data Protection Regulation) as a European regulation and the BDSG (Federal Data Protection Act) as a national law.

In addition, the TTDSG supplements the provisions from the GDPR as far as the use of cookies is concerned.

2.3The responsible

The person responsible for data processing on this website is the controller within the meaning of the GDPR. This is the natural or legal person who alone or jointly with others determines the purposes and means of the processing of personal data.

You can reach the responsible person under:

InstinctOne UG (limited liability)

Suederstrasse 5G 24568 Kaltenkirchen Germany

[email protected]

2.4This is how data is basically processed on this website

As we have already established, there are data (e.g. IP address) that are collected automatically. This data is mainly required for the technical provision of the homepage. If we use personal data or collect other data, we will inform you about it or ask for your consent.

Other personal data you share with us consciously.

You will find more detailed information below.

2.5Yours Right

The GDPR provides you with comprehensive rights. These are, for example, the free information about the origin, recipient and purpose of your stored personal data. You can also request the correction, blocking or deletion of this data or complain to the competent data protection supervisory authority. You can revoke your consent at any time.

You can find out in detail what these rights are and how to exercise them in the last section of this Privacy Policy.

2.6Data protection – Our view

Data protection is more than just a chore for us! Personal data is of great value and careful handling of this data should be a matter of course in our digitalized world. In addition, you as a website visitor should be able to decide for yourself what “happens” to your data, when and by whom. Therefore, we undertake to comply with all legal provisions, collect only the data necessary for us and, of course, treat them confidentially.

2.7Disclosure and deletion

The transfer and deletion of data are also important and sensitive topics. Therefore, we would like to briefly inform you in advance about our general approach to this.

A transfer of data only takes place on the basis of a legal basis and only if this is unavoidable. This may be the case in particular if it is a so-called Data Processor and a Data Processing Agreement has been concluded in accordance with Art. 28 GDPR.

We delete your data when the purpose and the legal basis for processing cease to exist and the deletion is not contrary to any other legal obligations. A ‘good’ overview of this is also provided by Art. 17 GDPR.

For further information, please refer to this Privacy Policy and contact the responsible person if you have any specific questions.

2.8Hosting

This website is hosted externally. The personal data collected on this website is stored on the hoster’s servers. This is on the one hand the automatically collected and stored log files (see below for more details), as well as all other data provided by website visitors.

The external hosting is carried out for the purpose of a secure, fast and reliable provision of our website and serves in this context the fulfillment of contracts with our potential and existing customers.

The legal basis for the processing is Art. 6 (1) lit. a, b and f GDPR, as well as Section 25 (1) TTDSG, insofar as consent includes the storage of cookies or access to information in the terminal device of the website visitor or user as defined by the TTDSG.

Our hoster only processes data that is necessary for the fulfillment of its service obligation and acts as our Data Processor, which means that it is subject to our instructions. We have concluded a corresponding Data Processing Agreement with our hoster.

We use the following hoster:

2.9Legal basis

The processing of personal data always requires a legal basis. The GDPR provides for the following possibilities in Art. 6 (1) Sentence 1:

a)The data subject has given his/her consent to the processing of personal data concerning him/her for one or more specific purposes;

b)the processing is necessary for the performance of a contract to which the data subject is party or for the implementation of pre-contractual measures taken at the data subject’s request;

c)processing is necessary for compliance with a legal obligation to whichthe responsible personsubject to;

d)the processing is necessary in order to protect the vital interests of the data subject or another natural person;

e)processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested inthe responsible was transferred;

f)processing is necessary for the purposes of safeguarding the legitimate interests ofof the responsible orof a third party necessary, unless the interests or fundamental rights and freedoms of the data subject which require the protection of personal data override this, in particular where the data subject is a child.

In the following sections, we will provide you with the specific legal basis for the respective processing.

3.What happens on our website

By visiting our website, we process personal data about you.

To protect this data as best as possible against unauthorized access by third parties, we use SSL or TLS encryption. You can recognize this encrypted connection by the fact that a https:// or a lock symbol is displayed in the address bar of your browser.

In the following, you will learn which data is collected when you visit our website, for what purpose this is done and on what legal basis.

3.1Data collection when calling up the website

By calling up the website, information is automatically stored in so-called server log files. This is the following information:

–Browser type and version

–Operating system used

–Referrer URL

–Host name of the accessing computer

–Time of the server request

–IP address

This data is temporarily required in order to be able to display our website to you permanently and without problems. In particular, this data serves the following purposes:

–System security of the website

–System stability of the website

–Website troubleshooting

–Connecting to the website

–Website presentation

The data processing is carried out in accordance with Art. 6 para. 1 lit. f GDPR and is based on our legitimate interest in the processing of this data, in particular the interest in the functionality of the website as well as its security.

If possible, this data is stored pseudonymously and deleted after the respective purpose has been achieved.

Insofar as the server log files allow the identification of the person concerned, the data is stored for a maximum period of 14 days. An exception exists if a security-relevant event occurs. In this case, the server log files are stored until the elimination and final clarification of the security-relevant event.

For the rest, a consolidation with other data does not take place.

3.2Cookies

3.2.1General

This website uses so-called cookies. This is a data record, information that is stored in the browser of your terminal device and is related to our website.

By setting cookies, the navigation of the website in particular can be made easier for the visitor.

In our Cookie Consent Tool you will find all information about the cookies we have in use on our website (if applicable after your consent).

3.2.2Reject cookies

You can manage all cookies that are not technically necessary directly via our cookie consent tool.

The setting of cookies can be prevented by adjusting the settings of your browser.

Here you can find the corresponding links to frequently used browsers:

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-und-website-daten-in-firefox-loschen?redirectslug=Cookies+l%C3%B6schen&redirectlocale=en

Google Chrome: https://support.google.com/chrome/answer/95647?co=GENIE.Platform%3DDesktop&hl=de

Microsoft Edge: https://support.microsoft.com/de-de/windows/l%C3%B6schen-und-verwalten-von-cookies-168dab11-0753-043d-7c16-ede5947fc64d

Safari: https://support.apple.com/de-de/guide/mdm/mdmf7d5714d4/web and https://support.apple.com/de-de/guide/safari/sfri11471/mac If you use another browser, it is recommended to enter the name of your browser and ‘Delete and manage cookies’ into a search engine and follow the official link to your browser.

Alternatively, you can also manage your cookie settings at www.aboutads.info/choices/ or www.youronlinechoices.com.

However, we must inform you that a comprehensive blocking/deletion of cookies can lead to impairments in the use of the website.

3.2.3Technically necessary cookies

We use technically necessary cookies on this website to ensure that our website functions without errors and in accordance with applicable laws. They help to make the website user-friendly. Some functions of our website cannot be displayed without the use of cookies.

The legal basis for this is, depending on the individual case, Art. 6 para. 1 lit. b, c and/or f GDPR.

3.2.4Technically unnecessary cookies

In addition, we also use cookies on our website that are not technically necessary. These cookies are used, among other things, to analyze the surfing behavior of the website visitor or to offer website functions that are, however, not technically necessary.

The legal basis for this is your consent pursuant to Art. 6 para. 1 lit. a GDPR.

Technically unnecessary cookies are only set with your consent, which you can revoke at any time in the cookie consent tool.

3.3Data processing through user input

3.3.1Own data collection

We offer the following services on our website: Consulting.

For this purpose, we collect the following data:

Name

E-mail address

Phone number

The legal basis for this data processing is Art. 6 para. 1 lit. b GDPR.

The data will be deleted as soon as the respective purpose ceases to apply and it is possible in accordance with the legal requirements.

3.3.2Contact

a)E-mail

If you contact us by e-mail, we will process your e-mail address and any other data contained in the e-mail. These are stored on the mail server and partly on the respective end devices. Depending on the request, the legal basis for this is regularly Art. 6 para. 1 lit. f GDPR or Art. 6 para. 1 lit. b GDPR. The data will be deleted as soon as the respective purpose ceases to apply and it is possible according to the legal requirements.

b) Contact form

We offer a contact form. This is used to contact our company.

In this form, we usually process your first and last name, your telephone number, your e-mail address, a postal address and the content of the message. The data is stored on our web server and forwarded internally to the relevant e-mail addresses.

The legal basis for the data processing is Art. 6 (1) lit. b and f GDPR, as it serves the implementation of (pre-)contractual measures, which is carried out in response to your request, and we have a legitimate interest in carrying out our business activities.

We delete this data no later than 3 months after receipt, unless it is required for a contractual relationship that has arisen.

We bind the contact form of

Elementor

Elementor Ltd, Thobal 40, 5252247 Ramat Gan, Israel

https://elementor.com/about/privacy/.

tidycal.com

on our website.

c)Appointment tool

Google Calendar

In order to be able to make an appointment with us, we integrate the functions of Google Calendar on our website. This service is offered by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The data requested for this purpose is used for the planning, execution and follow-up of the appointment and stored on Google Calendar servers.

Google Calendar sets cookies for data collection and storage on our website. These cookies are only set with consent. This consent can be revoked and managed at any time in our cookie consent tool. The legal basis for this is Art. 6 (1) lit. a GDPR and Section 25 (1) TTDSG, insofar as this consent includes access to information in the user’s terminal device or the storage of cookies as defined by the TTDSG.

Furthermore, the legal basis for the use of Google Calendar is Art. 6 (1) lit. f GDPR, as we have a legitimate interest in entering into direct exchange with customers, potential customers and other interested parties and to process inquiries directly and as quickly as possible.

Data is stored until the data subject requests deletion, consent to storage is revoked, or the purpose for storage no longer applies. Mandatory legal provisions regarding retention periods remain unaffected.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

You can find more information here:

https://policies.google.com/privacy

https://workspace.google.com/terms/dpa_terms.html

https://cloud.google.com/terms/sccs.

tidycal.com

3.3.3Questionnaires/forms

a)Google Forms

This website uses Google Forms. Google Forms is a service for designing and evaluating surveys and online forms. This service is offered by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

We use Google Forms to create and integrate online forms that are used to collect messages, requests or other input on our website.

Google Forms sets cookies for data collection and storage on our website. These cookies are only set with consent. This consent can be revoked and managed at any time in our cookie consent tool. The legal basis for this is Art. 6 (1) lit. a GDPR and Section 25 (1) TTDSG, insofar as this consent includes access to information in the user’s terminal device or the storage of cookies as defined by the TTDSG.

In addition, the legal basis for the use of Google Forms is Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in creating online forms and integrating them into our website in a functioning manner. Insofar as the data processing via the form serves the provision of our contractual services, the legal basis is Art. 6 para. 1 lit. b GDPR.

The data entered by the website visitor in the form will be stored on the servers of Google Forms until the website visitor requests deletion, consent to storage is revoked or the purpose for storing the data no longer applies. Mandatory legal provisions regarding retention periods remain unaffected.

You can find more information here:

https://policies.google.com/privacy?hl=de.

b)WordPress

We use the functions of WordPress on our website to implement questionnaires. This is a service provided by Automattic Inc, 60 29th Street #343, San Francisco, CA 94110, USA.

This service allows us to create online forms to collect messages, requests or other input for our website and embed them there.

WordPress receives the data entered in the form on our website.

WordPress uses essential, functional, analysis and marketing cookies. They are used to ensure the functions of WordPress, to analyze user behavior and to conduct personalized marketing.

Cookies that are not essential are only set with consent. This consent can be revoked at any time. The legal basis for this is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG, insofar as this consent includes access to information in the user’s terminal device or the storage of cookies within the meaning of the TTDSG.

In addition, the legal basis for the use of WordPress is Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in creating online forms and integrating them into our website so that they function properly. Insofar as the data processing via the form serves to offer our contractual services, the legal basis is Art. 6 para. 1 lit. b GDPR.

The data entered by the website visitor in the form is stored on the WordPress servers until the website visitor requests deletion, a given consent to storage is revoked or the purpose for storing the data no longer applies. Mandatory statutory provisions on retention periods remain unaffected.

More information:

https://wordpress.org/about/privacy/.

c)In-house development

We integrate self-developed forms on our website.

The data entered will be stored on our servers.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. Consent can be withdrawn at any time. The legality of the processing that has already taken place remains unaffected by any revocation.

The stored data can be made available at any time by e-mail or a request can be made to delete the data.

3.4Cookie Consent Tool

3.4.1CookieYes

To ensure that only those cookies are set on our website for which there is a legal basis, we use the CookieYes consent management tool. This service is provided by Mozilor Limited, 3 Warren Yard, Wolverton Mill, Milton Keynes, England, MK12 5NW, United Kingdom.

We use CookieYes to obtain the consent of the website visitor to the storage of certain cookies in his browser or the use of certain technologies and to document it in a data protection compliant manner.

When calling up this website, the consent given by the website visitor or the revocation of consent is stored in the browser of the website visitor. For this purpose, a connection is established to the servers of CookieYes.

The legal basis is Art. 6 para. 1 lit. c GDPR. CookieYes is used to obtain the legally required consent for the use of cookies.

Until the website visitor requests deletion or deletes CookieYes itself or the purpose for storing the data no longer applies, the collected data will be stored. Of this the mandatory statutory retention periods remain unaffected.

3.5Website Builder System

3.5.1Elementor

Elementor.com

3.6Newsletter

3.6.1Mailchimp

We use Mailchimp to provide our newsletter.

Mailchimp is a service for sending newsletters and is offered by Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.

Mailchimp can be used to organize the sending of newsletters. The data entered to receive the newsletter is stored on Mailchimp’s servers in the USA. If performance measurement is deactivated, the user data is not evaluated.

Mailchimp evaluates performance data, email delivery statistics and other communication data.

If data transmission is not desired, the newsletter must be unsubscribed.

Mailchimp uses cookies to ensure the security and reliability of the systems, compliance with the terms of use and prevention of abuse.These cookies are only used when you sign up for the newsletter.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time by unsubscribing from the newsletter. The lawfulness of the processing already carried out remains unaffected by any revocation.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

https://mailchimp.com/eu-us-data-transfer-statement/

https://mailchimp.com/legal/data-processing-addendum/#Annex_C_-_Standard_Contractual_Clauses.

The data will be deleted at the end of the contract between us and Mailchimp, unless you revoke your consent beforehand. In this case, the data will be deleted with the revocation of consent.

You can also find more information at https://mailchimp.com/de/help/mailchimp-european-data-transfers/ and https://mailchimp.com/de/gdpr/. You can find out more about the use of cookies by Mailchimp and further information about privacy policy on these pages at https://mailchimp.com/legal/cookies/ and https://mailchimp.com/legal/cookies/. and https://www.intuit.com/privacy/statement/.

3.7Mailing service

3.7.1 Mailchimp

We use Mailchimp as a mailing service.

Mailchimp is provided by Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.

Mailchimp is an advertising and email campaign service.

Mailchimp evaluates their performance data, email delivery statistics and other communication data.

Mailchimp uses cookies to ensure the security and reliability of the systems, compliance with the terms of use and prevention of abuse.

The processing is either based on consent according to Art. 6 para. 1 lit. a GDPR, as far as we use the mailing service to contact our leads. The consent can be revoked at any time.

When sending e-mails for the specific purpose of initiating a contract or in an existing contractual relationship, the legal basis for the processing is Art. 6 (1) lit. b GDPR, as the services used serve customer management and the fulfillment of our contractual performance.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

https://mailchimp.com/eu-us-data-transfer-statement/

https://mailchimp.com/legal/data-processing-addendum/#Annex_C_-_Standard_Contractual_Clauses.

More information:

https://mailchimp.com/de/help/mailchimp-european-data-transfers/ https://mailchimp.com/de/gdpr/. https://mailchimp.com/legal/cookies/ https://www.intuit.com/privacy/statement/.

3.8Analysis and tracking tools

3.8.1Google Analytics

We use Google Analytics on this website. Google Analytics is a web analytics service. This service is provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics uses cookies to recognize the user and thus analyze usage behavior. These cookies are only set with consent. Consent can be revoked at any time and managed in our cookie consent tool.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG.

The information collected here is usually transferred to a Google server in the USA and stored there.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

Through the use of Google Analytics, IP anonymization takes effect. The IP address of the respective user is shortened within the member states of the EU (or the European Economic Area) in such a way that it is no longer possible to trace it back to a natural person. In addition, Google undertakes to ensure appropriate data protection via the Google Ads data processing conditions and compiles an evaluation of website use and website activity and provides the services associated with use. The Google Ads Data Processing Terms apply to companies subject to the European Economic Area (EEA) EU General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), or similar regulations.

An additional browser plugin can be used to prevent the collected information (such as the IP address) from being sent to and used by Google. You can find the plugin and more information about it at https://tools.google.com/dlpage/gaoptout?hl=de.

Otherwise, the storage period depends on the type of data processed. Each customer can choose how long Google Analytics stores data before it is automatically deleted.

You can also find more information about Google’s use of data at https://support.google.com/analytics/answer/6004245?hl=de. For all other queries, you can also contact us directly at [email protected]. contact.

3.8.2Google Maps

We use Google Maps on this website. Google Maps is a web mapping service. This service is provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When using Google Maps, the IP address is stored. This data is usually transferred to a Google server in the USA and stored. We have no influence on this. Google may use Google Fonts for a uniform presentation. These fonts are loaded in the browser cache of the website visitor.

Google Maps uses cookies. These cookies are only set with appropriate consent. The consent is revoked at any time.

The legal basis is Art. 6 (1) lit. a GDPR and Section 25 (1) TTDSG, insofar as this consent includes access to information in the user’s terminal device or the storage of cookies as defined by the TTDSG.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

More details:

https://privacy.google.com/businesses/gdprcontrollerterms/ and

https://privacy.google.com/businesses/gdprcontrollerterms/sccs/

https://policies.google.com/privacy?hl=de.

3.8.3YouTube

On this website we embed YouTube videos. YouTube is an online video platform. This service is offered by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

As soon as you start a video on our website, a connection to YouTube’s servers is established. YouTube may set cookies on the end device of the website visitor after the start of a video in order to save settings and preferences and subsequently serve personalized advertising. The information obtained from this is also used for video statistics, to improve the user experience and to prevent fraud attempts.

The legal basis for the processing is Art. 6 (1) lit. a GDPR and Section 25 (1) TTDSG, insofar as this consent includes access to information in the user’s terminal device or the storage of cookies as defined by the TTDSG. This consent can be revoked at any time.

More information:

https://policies.google.com/privacy?hl=de.

3.8.4Google Conversion Tracking

This website uses Google Conversion Tracking. Google Conversion Tracking is a web analytics service. This service is provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Conversion Tracking sets cookies for identification. We learn the number of users and what actions were performed on the website by website visitors.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

The data will be deleted as soon as they are no longer needed for the processing purposes.

More details:

https://policies.google.com/privacy?hl=de.

3.8.5Google Ads Remarketing

On this website we use Google Ads Remarketing. Google Ads Remarketing is a web analytics service. This service is offered by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads Remarketing sets cookies for the following purpose: website visitors can be assigned to a specific target group and provided with personalized advertising accordingly.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

More details:

https://www.google.com/settings/ads/onweb/

https://policies.google.com/technologies/ads?hl=de.

3.8.6Google Tag Manager

On this website we use Google Tag Manager. Google Tag Manager is a web analytics service. This service is provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

The Google Tag Manager does not store cookies and does not analyze independently. It only serves to manage the tools integrated via it. However, the IP address of the website visitor is recorded, which may be transferred to Google’s parent company in the USA.

The legal basis for the processing is Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in the uncomplicated integration and management of various tools on its website.

More details:

https://policies.google.com/privacy?hl=en.

3.8.7Google AdSense

We use Google AdSense on this website. Google AdSense is a service that embeds advertisements into a website. This service is offered by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When selecting advertising, the so-called “context information” (e.g. location, content of the website) is used in the non-personalized mode. Google AdSense uses cookies to fight against fraud and abuse.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

More details:

https://privacy.google.com/businesses/controllerterms/mccs/

https://adssettings.google.com/authenticated

https://policies.google.com/technologies/ads

https://www.google.de/intl/de/policies/privacy/.

3.8.8Meta Pixel

We use meta pixel on this website. Meta Pixel is a conversion tracking tool. This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Habour,Dublin 2, Ireland.

Meta-pixel allows us to track the behavior of the website visitor after he was redirected to the website via a Facebook ad.

Meta Pixel uses cookies for its own advertising purposes. The data is stored and processed by Facebook so that a connection to the respective user profile can be established.

The collected data is also transferred to the USA and other third countries.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

If personal data is collected on this website with the help of Meta Pixel and forwarded to Facebook, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Habour,Dublin 2, Ireland are jointly responsible for the data processing pursuant to Art. 26 GDPR. This joint responsibility is limited here exclusively to the collection and transfer of data to Facebook. There is an agreement on joint processing for this purpose:

https://www.facebook.com/legal/controller_addendum.

We are responsible for providing the data protection information when using the Facebook tool and for the secure integration of the tool on the corresponding website in accordance with data protection law. Facebook, on the other hand, is responsible for the data security of its products. It follows from this that data subject rights with regard to the data processed by Facebook must be asserted directly against Facebook.

More details:

https://de-de.facebook.com/about/privacy/

https://www.facebook.com/ads/preferences/?entry_product=ad_settings_scrnen

http://www.youronlinechoices.com/de/praferenzmanagement/

https://www.facebook.com/legal/EU_data_transfer_addendum

https://de-de.facebook.com/help/566994660333381.

3.8.9Hotjar

We use Hotjar on this website. Hotjar is a web analysis service. This service is provided by Hotjar Ldt, Level 2, St Julians Business Centre, 3, Elia Zammit Street, St Julians STJ 1000, Malta.

We can use Hotjar to analyze user behavior on the corresponding website. Hotjar creates so-called heat maps with the help of which areas of the website are preferably viewed by the website visitor. It also determines how long the website visitor stayed on the website and when they left it.

Hotjar uses cookies to recognize the website visitor and to be able to analyze user behavior.

More details:

https://www.hotjar.com/policies/do-not-track/

https://www.hotjar.com/privacy.

3.8.10WP Statistics

We use WP Statistics on this website. WP Statistic is a web analytics service. This service is provided by Veronalabs, Tatari 64, 10134, Tallinn, Estonia.

With the help of WP Statistics we can analyze the use of our website. For this purpose, log files and actions of the website visitor on the page are recorded. The collected IP address is shortened so that it can no longer be directly assigned to any user. The collected data is stored exclusively on our server.

The legal basis for the processing is Art. 6 para. 1 lit. f GDPR. We have a legitimate interest in analyzing user behavior on our website in order to optimize our web offer and also our advertising.

3.8.11Facebook Conversion API

We use Facebook Conversion API on this website. Facebook Conversion API is a web analytics service. This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

Facebook Conversion API allows us to capture the website visitor’s interaction with the website and transmit it to Facebook to optimize Facebook’s advertising performance.

The collected data is also transferred to the USA and other third countries.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

https://www.facebook.com/legal/EU_data_transfer_addendum

https://de-de.facebook.com/help/566994660333381.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

https://www.facebook.com/legal/controller_addendum.

More details:

https://de-de.facebook.com/about/privacy/.

3.8.12Facebook Custom Audiences

We use Facebook Custom Audiences on this website. Facebook Custom Audiences is a web analytics service. This service is provided by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

When using the online offer, personal data of the website visitor is collected. If the website visitor has given us permission to use Facebook Cutsom Audiences, this data is transmitted to Facebook in order to play suitable advertising to the website visitor and to define target groups.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

https://www.facebook.com/legal/terms/customaudience

https://www.facebook.com/legal/terms/dataprocessing.

3.8.13LinkedIn Insight Tag

We use LinkedIn Insight Tag on this website. LinkedIn Insight Tag is a web analytics service. This service is provided by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

With the help of LinkedIn Insight Tag we receive information about the visitors of our website. If a website visitor is registered with LinkedIn, we can analyze key professional data in order to target our website. For the purpose of targeting advertising, cross-device conversion measurement and retargeting may also take place. In addition, LinkedIn Insight collects tag log files. The IP address is anonymized.

LinkedIn Insight Tag uses cookies to recognize the website visitor and analyze user behavior.

The direct identifiers of LinkedIn members are deleted by LinkedIn after seven days, the remaining pseudonymized data within 180 days.

The collected data is also transferred to the USA and other third countries.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

More details:

https://www.linkedin.com/legal/l/dpa

https://www.linkedin.com/legal/l/eu-sccs

https://de.linkedin.com/legal/l/cookie-table.

3.8.14Outbrain

We use Outbrain on this website. Outbrain is a web analysis service. This service is offered by Outbrain Inc, 39 West 13th Street, 3rd floor, New York, NY 10011, USA.

If a website is accessed on which Outbrain is integrated, Outbrain creates a pseudonymized user profile. This stores which content the visitor has viewed. This user profile can be used to display interest-based content on other websites that use Outbrain.

Outrbain uses cookies to recognize the website visitor and to analyze user behavior. For this purpose, the IP address, the device type, the time of access and the websites visited are recorded.

More details:

https://www.outbrain.com/legal/privacy#privacy-policy

https://my.outbrain.com/recommendations-settings/home

https://www.outbrain.com/privacy/cookies/.

3.9Social media

3.9.1Facebook

Elements of the social network Facebook are integrated on this website. This service is offered by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

If the social media element is activated, a direct connection is established between the website visitor and Facebook’s servers, and the visitor’s IP address is transmitted to Facebook. If the website visitor has a user account, the visit to this website can be assigned to the corresponding user account.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

Insofar as personal data is collected on this website with the help of Facebook and forwarded to Meta, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Habour, Dublin 2, Ireland are jointly responsible for the data processing pursuant to Art. 26 GDPR. This joint responsibility is limited here exclusively to the collection and transfer of data to Facebook. There is an agreement on joint processing for this purpose:

https://www.facebook.com/legal/controller_addendum. We are responsible for providing the data protection information when using the Facebook tool and for integrating the tool on the relevant website in a manner that is secure from a data protection perspective. Facebook, on the other hand, is responsible for the data security of its products. It follows from this that data subject rights with regard to the data processed by Facebook must be asserted directly against Facebook.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

More information:

https://www.facebook.com/legal/EU_data_transfer_addendum

https://de-de.facebook.com/help/566994660333381

https://www.facebook.com/policy.php

https://de-de.facebook.com/privacy/explanation.

3.9.2Instagram

Elements of the social network Instagram are integrated on this website. This service is offered by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

If the social media element is activated, a direct connection is established between the website visitor and the servers of Instagram and their IP address is transmitted to Instagram. If the website visitor has a user account, the visit to this website can be assigned to the corresponding user account. We as the website operator do not gain any knowledge about the content of the transmitted data.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

If personal data is collected on this website with the help of Facebook or Instagram and forwarded to Meta, the website operator and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Habour, Dublin 2, Ireland are jointly responsible for the data processing pursuant to Art. 26 GDPR. This joint responsibility is limited exclusively to the collection and transfer of data to Facebook and Instagram. There is an agreement on joint processing for this purpose:

https://www.facebook.com/legal/controller_addendum.

The website operator is responsible for providing the data protection information when using the Instagram tool and for the secure integration of the tool on the corresponding website in accordance with data protection law. Facebook or Instagram, on the other hand, is responsible for the data security of their products. It follows from this that data subject rights with regard to the data processed by Facebook or Instagram must be asserted directly against Facebook or Instagram.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

https://www.facebook.com/legal/EU_data_transfer_addendum

https://de-de.facebook.com/help/566994660333381

https://www.facebook.com/policy.php

https://instagram.com/about/legal/privacy/.

3.9.3LinkedIn

Elements of the social network LinkedIn are integrated on this website. This service is offered by LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

If the social media element is activated, a direct connection is established between the website visitor and the LinkedIn servers and the visitor’s IP address is transmitted to LinkedIn. If the website visitor has a user account, the visit to this website can be assigned to the corresponding user account. The website operator gains no knowledge of the content of the transmitted data.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

https://www.linkedin.com/help/linkedin/answer/62538/datenubertragung-aus-der-eu-dem-ewr-und-derschweiz?lang=de.

More information:

https://www.linkedin.com/legal/privacy-policy.

3.9.4TikTok

Elements of the social network TikTok are integrated on this website. This service is offered by TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland.

If the social media element is activated, a direct connection between the website visitor and the servers of TikTok is established and the visitor’s IP address is transmitted to TikTok. If the website visitor has a user account, the visit to this website can be assigned to the corresponding user account. The website operator does not gain knowledge of the content of the transmitted data.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

More information:

https://www.tiktok.com/legal/page/eea/privacy-policy/de-DE?tid=331689749201

https://ads.tiktok.com/i18n/official/policy/controller-to-controller.

3.10Social logins

We integrate a social login function on our website. This gives the user the opportunity to register for services on the website via the corresponding (social media) account.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. Consent is given by selecting the corresponding social media profile and can be revoked at any time for the future.

The transmitted data may subsequently be processed for the establishment, execution and termination of a contractual relationship, Art. 6 para. 1 lit. b GDPR.

If the user chooses such a social login, the corresponding social media provider establishes the identity and transmits the following data to us:

3.11Instagram

When you log in via Instagram, the following data is transmitted to us by Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland:

First and last name, e-mail address, profile picture if applicable.

Further information on data processing by Instagram:

https://instagram.com/about/legal/privacy/.

3.12Facebook

When you log in via Facebook, the following data is transmitted to us by Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland:

First and last name, e-mail address, profile picture if applicable.

Further information on data processing by Facebook:

https://de-de.facebook.com/privacy/explanation.

3.13Google

When you log in via Google, the following data is transmitted to us by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland:

First and last name, e-mail address, profile picture if applicable.

Further information on data processing by Google:

https://policies.google.com/privacy

3.14Third-party content

3.14.1Google Fonts

We use Google Fonts on this website. Google Fonts is a tool that enables a uniform display of fonts (so-called Google Fonts). This service is offered by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

As soon as a website visitor visits a website that uses Google Fonts, the browser used must connect to the Google servers. No cookies are set in this process. However, the IP address of the website visitor is recorded and used for analysis purposes.

Details:

https://developers.google.com/fonts/faq?hl=de

https://policies.google.com/privacy?hl=de. We use Google Fonts on our website. Here, fonts from Google are made available and used in order to be able to display them accordingly. This service is provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland).

3.14.2Zapier

We use Zapier on this website. Zapier is a tool to synchronize different services with each other. This service is provided by Zapier Inc, Market St. #62411, San Francisco, CA 95104-5401, USA.

With the help of Zapier, it is possible to automatically play out content from a website on the associated social media channels. Depending on the function of Zapier, different personal data is processed here.

The legal basis for the processing is Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TTDSG. The consent can be revoked at any time.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

https://zapier.com/tos

https://zapier.com/privacy/.

3.15Audio and video conferencing

3.15.1Zoom

For communication with customers we use Zoom. Zoom is an online conferencing tool. This service is provided by Zoom Communications Inc, San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA.

When communicating with this tool via video or audio conferencing, personal data is processed by us and the tool provider. The data collected in this process includes all information you provide when using the tool. In addition, metadata regarding the conference is processed. Furthermore, technical information is processed, which is required for the function of the online communication. Furthermore, all files that are shared within the tool are stored on the servers of the tool provider.

Zoom may also set cookies. These cookies are set only with consent. The consent can be revoked at any time. The legal basis for this is Art 6 para. 1 lit. a GDPR.

Otherwise, the legal basis for the processing of data by Zoom is Art. 6 (1) lit. b GDPR. The communication is related to the fulfillment of a contract or is necessary for the fulfillment of pre-contractual obligations. Furthermore, this tool is used to facilitate communication with our company. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

This data is stored until the data subject requests deletion, consent to storage is revoked, or the purpose for storage no longer applies. Cookies remain on the end device until the user deletes them. Mandatory legal provisions regarding retention periods remain unaffected.

In the case of data transfer to the USA, the standard contractual clauses (SCC) of the EU Commission apply.

More information:

https://zoom.us/de-de/privacy.html.

3.15.2Google Meet

For communication with customers we use Google Meet. Google Meet is an online conferencing tool. This service is offered by Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

When communicating with this tool via video or audio conferencing, personal data is processed by us and the tool provider. The data collected includes all information you provide when using the tool. In addition, metadata regarding the conference is processed. Furthermore, technical information is processed, which is required for the function of the online communication. Furthermore, all files that are shared within the tool are stored on the servers of the tool provider.

Google Meet may also set cookies. These cookies are only set with consent. This consent can be revoked at any time. The legal basis for this is Art 6 para. 1 lit. a GDPR.

For the rest, the legal basis for the processing of the data by Google Meet is Art. 6 (1) lit. b GDPR. The communication is related to the fulfillment of a contract or is necessary for the fulfillment of pre-contractual obligations. Furthermore, this tool is used to facilitate communication with our company. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR.

More details:

https://policies.google.com/privacy?hl=de.

4.This is also important

Finally, we would like to inform you in detail about your rights and how you will be informed about changes in data protection requirements.

4.1Yours Rights in detail

4.1.1Right to information according to Art. 15 GDPR

You can request information about whether your personal data is being processed. If this is the case, you can request further information about the type and manner of processing. A detailed list can be found in Art. 15 (1) a) to h) GDPR.

4.1.2Right to rectification according to Art. 16 GDPR

This right includes the correction of inaccurate data and the completion of incomplete personal data.

4.1.3Right to deletion according to Art. 17 GDPR

This so-called ‘right to be forgotten’ gives you the right, under certain conditions, to demand the deletion of personal data by the controller. This is generally the case if the purpose of the data processing has ceased to exist, if consent has been revoked or if the initial processing took place without a legal basis. You can find a detailed list of reasons in Art. 17 (1) lit. a to f GDPR. Furthermore, this “right to be forgotten” corresponds with the obligation of the controller under Art. 17 (2) GDPR to take appropriate measures to bring about a general erasure of the data.

4.1.4Right to restriction of processing according to Art. 18 GDPR

This right is subject to the conditions set out in Art. 18(1)(a) to (d).

4.1.5Right to data portability according to Art. 20 GDPR

Here, the basic right to receive one’s own data in a common form and to transfer it to another data controller is regulated. However, this only applies to data processed on the basis of consent or a contract pursuant to Art. 20 (1) (a) and (b) and to the extent that this is technically feasible.

4.1.6Right of objection according to Art. 21 GDPR

In principle, you can object to the processing of your personal data. This applies in particular if your interest in objecting outweighs the legitimate interest of the controller in the processing and if the processing relates to direct marketing and/or profiling.

4.1.7Right to “decision in individual cases” according to Art. 22 GDPR

In principle, you have the right not to be subject to a decision based solely on automated processing (including profiling) which produces legal effects vis-à-vis you or similarly significantly affects you. However, this right is also subject to restrictions and additions in Art. 22 (2) and (4) GDPR.

4.1.8Other rights

The GDPR includes comprehensive rights to inform third parties whether or how you have asserted rights under Art. 16, 17, 18 GDPR. This, however, only insofar as this is also possible or feasible with a reasonable effort.

At this point, we would like to inform you once again of your right to withdraw your consent in accordance with Article 7 (3) of the GDPR. However, this does not affect the lawfulness of the processing carried out up to that point.

In addition, we would like to inform you about your rights according to §§ 32 ff. BDSG, which, however, are largely congruent with the rights just described.

4.1.9Right of appeal according to Art. 77 GDPR

You also have the right to complain to a data protection supervisory authority if you consider that a processing of personal data concerning you infringes this Regulation.

5.What if tomorrow the GDPR is abolished or other changes take place?

The current status of this Privacy Policy is 24.11.2023. As soon as we change this Privacy Policy, we will inform you of this on our website.